SEO: White Prevails Over Black and Gray
This year has become the year for white! A lot of Google search engine algorithm updates favored the white hat SEO. In fact, websites that ranked high on SERP (Search Engine Results Page) using black hat methods had been penalized and drastically lost its ranking up to the extent that it can no longer be found in any of the
SERP pages.
Some SEO experts (black hat) tagged this Google search engine algorithm updates as “killing the SEO.” Well for me, it has actually “risen from the dead.” I, personally, like the recent updates because they promote a better SEO playing field. Now, in order for your website to reach the top, it has to deliver relevant and engaging content. In the first place, relevant contents are what search engine users are after for.
Some, if not all, black hat SEO tactics are already obsolete. The trend now is more inclined with strategy rather than tactics. Thus, careful planning and timely execution weigh more than spamming and manipulating links.
So, if your Joomla site that used to be on the top of SERP is no longer seen on the first few pages of search results - chances are it has been penalized due to black hat SEO methods. How to recover from this penalty? It’s just simple, remove the traces of your black hat SEO method and embrace white hat methods. Desired results will not occur in an instant. However, once you strategize and execute the plan perfectly the fruits of your labor will surely be sweet and worth the wait and effort.
Below are some of the tips that we can provide you to make your Joomla-powered websites rank on the top and be seen on the first page of SERP’s.
White Hat SEO Tips
Provide a site map of your website
By doing so, it helps search engines index all your site’s pages much faster and more efficiently. In addition, it provides better accessibility option to your site visitors. Yes, these are the reasons why we have a site map here on our blog site.
Make sure that your site is optimized to load fast
You might be wondering how this stuff affect SEO. Well, if your site’s pages loads fast it also means that search engine bots can crawl more pages faster using relatively lesser resources and that has an impact in your site SEO. One of the factors that affect your site’s load time is your hosting server. So make sure your website is hosted only by reliable, secured and highly optimized hosting provider.
Have a blog page or site and regularly provide original and engaging contents
With the recent Google algorithm updates, providing original and engaging contents weigh a lot in terms of your site’s SEO ranking. It’s advisable to post at least two blogs or articles weekly. Now, the question is how long should it be? Right now, 500 to 1000 words per blog/article can do the job. Though, a recent study shows that it would be better to produce around 1000 to 2000 words per post. However, the result of this study somehow contradicts the growing trend on mobile computing devices like smartphones and tablets. As we all know, these devices have relatively smaller screen and can display fewer words at a time. Thus, it suits shorter posts. Regardless of the length of each post, most importantly, the content should be 100% original.
Again, we thank you for dropping by and we hope that we provided you with relevant info about SEO that is 100% original.